Avoiding Legal Scrutiny in Sweepstakes Marketing: Best Practices Under Current Law and Under the CARS Rule
By Mark Sanborn, Esq. Sweepstakes and contests can be potent marketing tools for dealerships. However, they come with a significant regulatory burden, primarily... Read more.
Prominent Privacy Lawyers: Website Technology Under Scrutiny as CIPA Lawsuits Surge in 2024
As ComplyAuto has warned, in 2024, there has been a massive increase in demand letters, individual lawsuits, and class actions allegingCIPA violations based on ... Read more.
Part 4: Vehicle Advertising and a Brief Refresher of Reg M, Reg Z, the CARS Rule
Under the Hood: A CARS Rule Series By Mark Sanborn Senior Product and Regulatory Counsel Even though the FTC CARS Rule (a.k.a., the “Vehicle Shopping Rule” ... Read more.
Navigating the Legal Minefield of Online Tracking: Wiretapping Claims and Auto Dealerships
by Mark Sandborn Senior Product and Regulatory Counsel The digital age has brought about unprecedented opportunities for auto dealerships to engage with custome... Read more.
Are You Ready for the Safeguards Rule Update on May 13th?
On May 13, 2024, the Federal Trade Commission’s (FTC) Safeguards Rule update (which appears as part of 16 CFR Part 314), will introduce new data breach ... Read more.